The more physically connected the world becomes, with 64 million km of roads, 4 million km of railways, 2 million km of pipelines, 1 million km of internet cables, and growing, the smaller it becomes and the more vital the need for smart mobility solutions. Take the mobility market. Its growth is outstripping that of the automotive industry. With the car seemingly losing its status symbol aura, consumers increasingly want to get from A to B efficiently, effectively, affordably and as 'green' as possible. This is both a challenge and a great opportunity for car manufacturers, OEMs and software companies to join in finding solutions. Rising traffic volumes require a sustainable approach to ensure that our transportation infrastructure is efficient, safe, environmentally friendly and reliable. This also goes for the vehicles, the communication, the services and traffic management.
Imagine reclining in the driving seat of your car, reading the news on your multimedia screen, safe in the
knowledge that you will get to your destination safely, comfortably and on time. Or a platoon of self-driving
trucks on a dedicated lane, nose-to-tail, pre-programmed to deliver to specified destinations at specific times.
Or synchronised delivery of parcels whenever and wherever it suits the recipient. All coordinated, harmonised in
perfect flows. And specially designed forms and modes of transport – mobility for manufacturing – that delivers
parts in precisely the right quantity, quality and schedule. Imagine a stress-free, zero-emission, 100%
reliable, intelligent world of mobility.
Imagine what is possible when we dare to dream, when we reach for the stars in a galaxy full of opportunities …
of the future – opportunities for automotive OEMs. Mckinsey & Company, February 2012.
 Urban mobility blueprint – business strategies in an emerging ecosystem. Global Automotive Center – EY, 2013.
 Shared mobility - How new businesses are rewriting the rules of the private transportation game. Roland Berger Strategy Consultants, July 2014.
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